Survey design

Pilot testing.

Purpose

  • Test effectiveness of the intervention materials
  • Ensure acceptance of the programmes or interventions by the local community
  • Discover any sensitive issues that may prohibit uptake of the intervention

Literature

  • Rothgeb et al., 2001Rothgeb, J., Willis, G., Forsyth, B., & others. (2001). Questionnaire pretesting methods: Do different techniques and different organizations produce similar results. In Proceedings of the Annual Meeting of the American Statistical Association (5–9).

Questions to ask

  • Overall, did you find the survey clear and easy to understand?
  • Were any words or questions confusing or unclear? If so, which ones?
  • Do you think any questions should be changed or reworded? If so, which ones?
  • How do you feel about the length of the survey?
  • Did you have problems reading or understanding the directions? Which ones?
  • Ask if anyone in the group has suggestions about improving any questions or the survey as a whole?

(from here)



define your research aims

identify the population and sample

decide how to collect replies

design your questionnaire

run a pilot survey

carry out the main survey

analyse the data University of Leeds - Guide to the Design of Questionnaires [http://iss.leeds.ac.uk/]


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